Head-to-head
Hayes Recruiting Hub vs Motive
Telematics, AI dashcams, spend management.
Motive (formerly KeepTruckin) is excellent telematics and a growing spend-management product. It does not recruit, screen, or qualify drivers. Carriers pair Motive ELDs with Hayes for hiring and compliance.
Last fact-checked: August 2026
Where Hayes wins
- Driver recruiting ATS with multi-board distribution.
- DOT driver files, document hash chain, and audit-ready compliance packets.
- Multi-tenant agency model — manage every carrier client from one workspace, with branded subdomains per client.
- Native AI voice screening (real two-way calls, English + Spanish) — not a chatbot.
- Carrier voice cloning — record two minutes and the AI recruiter calls in your own recruiter's voice.
- Near-instant recruiter handoff — the agent pre-alerts your team the moment a driver qualifies, then warm-transfers live.
- Per-city job replication — edit one master template, push to hundreds of city-specific postings with full UTM attribution.
- 100% source attribution from ad click to hire, weighted by 30/90/180-day driver retention — not just hire counts.
- AI bid optimizer built into the ATS rather than bolted on.
Where Motive wins
- Mature telematics + dashcam stack with strong AI detections.
- Motive Card and integrated fuel/spend program.
- Bigger hardware install base across mid-market US carriers.
Feature matrix
| Capability | Hayes Recruiting Hub | Motive |
|---|---|---|
Recruiting ATS | Yes | No |
ELD + dashcam hardware | No | Yes |
Fuel / spend card | No | Yes |
AI voice recruiter | Yes | No |
DOT driver file / DQF compliance | Yes | Partial |
Bottom line
Motive runs the cab. Hayes recruits and qualifies the driver who sits in it.
Compare against other platforms
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